What type of outdoor digital sign should you choose for your business? We outline the options, to help aide your decision.
The kind of outdoor digital sign you use is entirely dependent on the purpose of what you want your display to be. Do you want to attract new customers to your retail space, the bigger the signage, the better? Or do you want to encourage interactivity? With many different types of outdoor digital signs available, it can be frustrating to navigate exactly what you need. To help you out, we have compiled the Teksmart® options for your own outdoor digital sign solutions, to enable you to make an informed, educated decision before making any purchasing.
Outdoor Digital Poster Displays
An outdoor poster display is designed to be secured to any solid wall. With its tough weatherproof casing, you can showcase your digital content knowing it will be protected against the elements. This protection makes an outdoor poster the ideal method for displaying content in exposed areas. At Teksmart®, we have a range of different display options for outdoor posters, including landscape and portrait orientations. Additionally, you can choose from a selection of screen sizes, starting from 32″ all the way up to 65″.
There are different applications for an outdoor digital poster, beyond just advertising and marketing purposes. Think of an on-stage screen at an outdoor music or comedy gig, for people at the back of the crowd unable to see the performer, or a busy pub outdoor seating area playing the football. These screens have to be durable, dependable, and large enough to be seen at a distance; the perfect job for one of our outdoor digital signage poster displays.
Digital Freestanding Outdoor Displays
Conversely, instead of diverting attention to content at the side of a building, a freestanding outdoor display can be installed directly where the customers actually are, such as an area of high footfall, like a busy city street or outdoor exhibition centre.
What’s more, with the right customised interface, you can even draw your audience to your displays with an interactive touch screen, allowing you to gather more accurate data for potential consumers. Want to see which of your marketing is actually making an impact with your intended audience? A touch screen outdoor digital sign can allow you to collect data in real time.